Sold to a buyer already on the database.

The campaign

Buta had sold a comparable home in Alex Avenue the previous year. The underbidder on that campaign was still looking, still in the area, and still on the database.

That call happened before the photographer did. The buyer inspected privately, came back with their family on the first open home, and offered before the second.

This is what a database is for. It is not a mailing list, it is a record of who wanted what and missed out, and it is the reason a campaign can be short without being rushed.